Day of the Dead 5k | Celebrating tradition, community, and diversity
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ABOUT THE RACE

The Day of the Dead is a holiday where the impermanence of life is celebrated with some of the most comforting things in life; friends, flowers, and food. At Centro, we love to celebrate this holiday because it allows us to remember our loved ones by doing what we do best, building community through tradition.

 

Bike rides, altars, races, and music have all been part of the celebration since 2009. This year we are proud to announce our 4th annual Day of the Dead 5k and festival taking place Saturday, October 25th. Once again, we have partnered with the wonderful folks at the Brentwood Boy & Girls Club who continue to do an incredible job of providing after school activities for the Latin American community. Every year more and more club members get to participate in the race thanks to our “Sponsor a little runner” program where $25 dollars can contribute to pay a member’s entry fee. During the last three years we have had over 1,500 runners and have been able to contribute over $24K to the Boys & Girls Club.

 

Our goal this year is to continue to grow the number of participants by providing a one of a kind race as well as the opportunity to learn something meaningful about the holiday itself.

 

We are growing the event into a festival where music, food and art will honor life and dead. This year the race will start at noon and all the festivities will continue until 3:00pm. We will have two altars one at Oakwood cemetery and one on Wilmington Street where people will be able to do offerings of flowers and written messages in memory of their loved ones.

 

Please join us this year in making this event another success and to continue to raise awareness of the diversity of our community.

 

Gracias,

Angela Salamanca and the Centro Familia

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5k Results

During the last three years we have had over 1,500 runners participate in the race. Just last year alone, we were able to sponsor over 120 kids from the Boys & Girls Club to run the 5K and dozens of little ones to participate in the kid’s 100 yard dash.

 

So far we have been able to contribute over $24,000 to the Brentwood Boys & Girls Club of Raleigh. Their commitment to provide a stable, safe, and productive after school program to the Latino community is something we are proud to support.

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Race Goals
  1. Promote healthy activities amongst children in our community. Create awareness about the Day of the Dead holiday, and highlight the cultural diversity in our community.
  2. Create an event in downtown Raleigh that promotes our diversity and furthers understanding towards the immigrant community.
  3. Raise funds for the Brentwood Boys & Girls Club to assist with after school programs and other ventures that directly affect low-income Latino families.
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Day of the Dead

The Day of the Dead is a holiday where the impermanence of life is celebrated with some of the most comforting things in life; friends, flowers, and food.

 

At Centro, we love to celebrate this holiday because it allows us to remember our loved ones by doing what we do best, building community through tradition.

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Race Events

  • 100 yard kids dash
  • Live music
  • Food trucks
  • Local beer
  • Day of the dead altar for offerings
  • Face painting by Paint Savvy
  • Local art
  • Costume contest

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Brentwood Boys & Girls Club

The Brentwood Boys & Girls Clubs opened its doors in 2006 as a result of the organization’s Latino Outreach Initiative. The Club incorporates Hispanic culture in its daily operations by sharing information in both English and Spanish, celebrating Latin American holidays, and emphasizing a strong, family focus by offering bi-lingual/bi-cultural services for Club members’ families.

Our Sponsors
Becoming a Sponsor

Sponsoring the Day of the Dead 5K provides a great opportunity for your organization or business to support a well known charity in Wake County and to be involved in a fun, unique event in the heart of downtown Raleigh. Besides enriching and supporting the lives of low-income children impacted by this organization, there are numerous other benefits that your contribution provides:

Why Sponsor?
VISIBILITY

Increased visibility in the Triangle area, especially those in Downtown Raleigh

DIVERSITY

Good diversity public relations for your business/organization

MORE BUSINESS

Promotion of your business to new customers/clients

PUBLICITY

Publicity to thousands more people via advertisements throughout the local area (i.e. print, web, and social media)

TRIANGLE OUTREACH

Opportunity to reach a diverse cross-section of community members from the Triangle area

TAX-DEDUCTIBLE

Make a tax-deductible donation and help local children in community

Sponsorship Levels
CATRINA $3500+

The highest level of sponsor recognition. Benefits for the Presenting Sponsor include:

  • Name mentioned in all printed and online material for example: “Day of the Dead 5k Run/Walk presented by _________”
  • Prominent logo placement on all event related marketing/advertising materials, including event banner, race tees, posters, and flyers
  • Prominent logo placement with link throughout event website, sponsor page, and on FS Series race registration website
  • Opportunity to include one advertisement or promotional item in registration package
  • Numerous verbal acknowledgements during the course of the event and opportunity to address audience after race
  • Opportunity to be Presenting Sponsor of the Kids Fun Race
ALTAR $1000+ CASH OR IN-KIND
  • Logo placement in secondary position to Presenting Sponsors on all printed marketing material
  • Linked logo placement with link in secondary position to Presenting Sponsors throughout event website, website sponsor page, and on FS Series race registration website
  • Logo placement in secondary position to Presenting Sponsors on race tees and event banner
  • Numerous verbal acknowledgements during course of the event
  • Cross link and promotion on event’s Facebook page
  • Opportunity to include one advertisement or promotional item in registration package
MARIGOLD 500+ CASH OR IN-KIND
  • Linked Logo placement on event website home page, sponsor page
  • Recognition on flyers
  • Small logo on event banner
  • Cross link and promotion on event’s Facebook page
  • Verbal acknowledgements on PA during course of the event
  • Logo on race tee
CALACAS $250+ CASH OR IN-KIND

Recognition on event website sponsor page with link to your website

  • Recognition on flyers
  • Cross link and promotion on event’s Facebook page
  • Verbal acknowledgements on PA during event